Broad target group, easy to use
Many shops assume that rain gauges and sundials appeal only to a small audience. In practice, however, these products are surprisingly popular. Customers appreciate items they can understand immediately and visualise in their garden or on their balcony, so they know exactly what to expect. By placing them in a clearly visible spot, you attract the attention of both new and returning customers.
Benefits of sundials and rain gauges
- They combine easily with plants, flowerpots and other outdoor accessories
- Ideal as gifts, especially in spring and summer
- Easy to place and require little maintenance
- Customers instantly get inspiration for their own garden or terrace
By displaying wind chimes and sundials together with other outdoor products, you create a cosy presentation. Customers can immediately see how different items form a complete outdoor setting, increasing the likelihood that they will combine and purchase multiple products.
A valuable addition
Sundials and rain gauges are classic garden items that remain popular. They are easy to understand, simple to present and fit into many different garden styles. For retailers, they are a valuable addition to the outdoor assortment and offer customers direct inspiration for their own garden.
